Category: Products

Perfection is the enemy of good. I know it’s a cliche, but it’s a cliche for a reason — this one is true. For our purposes, if you’re a software startup founder (or the head of engineering in an enterprise software company), you’re probably all-too-familiar with the constant tug-of-war between... Read More

When we talk about digital product development, terms like ‘iteration’ and ‘innovation’ are often thrown around. But what do they really mean? And how do they influence the way we approach product strategy? And perhaps most importantly, why does it matter that iteration ≠ innovation? Iteration ≠ innovation, the directors... Read More

The adrenaline rush following a successful software product launch can be intoxicating, but what follows is less of a celebratory toast and more of a pivotal question: “What now?” No matter what industry you find yourself in, there’s a pretty strong likelihood you’ll end up building or leveraging a software... Read More

If you’re a product manager or product owner (or in the case of early-stage startups, the founder or CTO), one of the biggest hurdles to doing your job well is getting sign off for software projects. No matter what level of the company you’re in, if you’re responsible for product... Read More

It’s easy to say that software must meet the users’ needs. Developing lovable software is a lot more challenging. It can take months of planning and development, thousands of lines of code, and many different features. But have you created something worthy of being called successful software? Here is how... Read More

Users abandon apps for good reason. Luckily, app owners can do something about it. Here are a few reasons for user attrition and remedies to prevent it. Read More

Technology is fast-paced and constantly changing. Your app or software may be equipped with the most-cutting edge and advanced technology at the time it’s built, but with rapid innovation in the tech world, no one can guarantee how long that title will last. All types of technology and software are... Read More

A feature is short-lived and easily absorbed by competitors. A product can stand alone and can weather copycats. Is your software idea a product or a feature? Read More

Is your company embarking on a software project and planning to handle it in-house? There are some things you should be aware of, namely that your software project is almost guaranteed to take too long. If Benjamin Franklin had been born about 300 years later, he’d have amended his list... Read More

Newcomers to the software development world often use the words “software project” and “software product” interchangeably. This is a big mistake.  It isn’t just the tech sector’s desire to be precise (though we are really into being precise) calling out the difference. The two words – project and a product... Read More